Georgia Patent of the Month – December 2023
Manufacturing Resources International, Inc. (MRI), experts in outdoor digital display technology, have dedicated themselves to developing solutions that not only look fantastic on day-1, but continue to meet performance expectations for 10 years.
Recently, the company was granted a patent for their solar powered vehicle topper unit. The unit is equipped with solar panels that generate electricity from the sun. Acting as an energy harvester, the unit can power both itself and contribute to the vehicle’s battery. In this way, the unit can power advertisements without draining the vehicle’s battery. Or, if it’s an electric vehicle, it can fuel itself while sitting in the sun.
This design creates additional benefits to those who may wish to use the top of their car as an advertising avenue, acting as a stream of revenue or drawing attention to their own businesses. With a growing demand for advertising space, generating improved technologies is essential to maximizing return on investment.
MRI’s commitment to pushing the boundaries of outdoor advertising aligns with a broader trend in the industry – the convergence of technology and traditional marketing. As we move into an era dominated by smart cities and interconnected environments, innovations like these showcase the limitless possibilities for elevating the advertising landscape.
Are you developing new technology for an existing application? Did you know your development work could be eligible for the R&D Tax Credit and you can receive up to 14% back on your expenses? Even if your development isn’t successful your work may still qualify for R&D credits (i.e. you don’t need to have a patent to qualify). To find out more, please contact a Swanson Reed R&D Specialist today or check out our free online eligibility test.
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