KnitIt Swaddles New Industries

KnitIt, a startup based in Holland, Michigan, is directing its baby swaddle technology to the healthcare and aerospace industries. The company’s flagship product, Swaddelini, is a 3D knit baby swaddles where the user gets a say in every stitch.

“Instead of walking into a fabric store and ‘feeling what fabric speaks to you,’ you have control of every stitch,” said Liz Hilton, founder. “Imagine you’re building a brick wall, and you have control over the size, shape and texture of each brick, and that’s knitting.”

The Swaddelini is woven from an elastic yarn and post-consumer nylon fiber all manufactured in North Carolina. Hilton said the material is soft, strong and safe for babies. Units are made from 16 automated knitting machines, so the finished product comes out in one piece.

There’s also one larger, more high-tech machine in the factory used for research and development of new products. This space is currently exploring the potential of applying their technology in tubular solutions in both the health care and aerospace industries.

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